It All Started With Google

It all started with Google. Almost inevitably it took an American company to really bring the idea of employee values to the mass market. “Don’t be evil”, they said. Whatever you think about the nefarious tax avoidance Google indulges in, it was at least a clear message to people working there. They’re thinking of changing it now, apparently. So just as the market leaders move out of the space, British companies are stepping in.

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